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Definition of emphasis noun from the Oxford Advanced American Dictionary

Oxford3000Academic

emphasis

noun
/ˈɛmfəsəs/ emphasis pronunciation American
plural emphases
/ˈɛmfəsiz/ emphases pronunciation American
 
[uncountable, countable]1 special importance that is given to something synonym stress emphasis (on/upon something)The emphasis is very much on learning the spoken language.to put/lay/place emphasis on somethingIncreased emphasis is now being placed on corporate image.We provide all types of information, with an emphasis on legal advice.There has been a shift of emphasis from manufacturing to service industries.The course has a vocational emphasis.The examples we will look at have quite different emphases.2 the extra force given to a word or phrase when spoken, especially in order to show that it is important; a way of writing a word (for example drawing a line underneath it) to show that it is important synonym stress“I can assure you,” she added with emphasis, “the figures are correct.”
Usage notesAWL Collocations: emphasisemphasis nounspecial importance or attention that is given to somethingconsiderable, great, heavy, strong|particular, special|renewed|increasedThere is a strong emphasis on math and science at the school.The scientific career of Descartes, with special emphasis on his physics, is presented in Shea (1991).place, put, layThe new information-based economy placed greater emphasis on new technical knowledge.shiftBy 1915, the emphasis shifted from farming to ranching.emphasize verbstrongly, rightly|consistently|continually, repeatedlyHe consistently emphasizes this theme throughout his work.be important to, seem to, serve to, tend toIt is important to emphasize the differences between this and the preceding analysis.the importance of something, a/the need for somethingAristotle frequently emphasizes the importance of pleasure to human life.The work concludes by emphasizing a need for further research.Usage notesLanguage Bank: emphasishighlighting an important pointThis case emphasizes/highlights the importance of honest communication between managers and employees.Effective communication skills are essential/crucial/vital.It should be noted that this study considers only verbal communication. Non-verbal communication is not dealt with here.It is important to remember that/An important point to remember is that non-verbal communication plays a key role in getting your message across.Communication is not only about the words you use but also your body language and, especially/above all, how effectively you listen.I would like to draw attention to the role of listening in effective communication.Choose your words carefully:in particular, avoid confusing and ambiguous language.Finally, and perhaps most importantly, you must learn to listen as well as to speak.⇨ note at essential⇨ Language Bank at vitalUsage notesThesaurus: stressemphasizeThese words both mean to give extra force to a syllable, word, or phrase when you are saying it.stress to give extra force to a word or syllable when saying it: You stress the first syllable in “happiness.”emphasize to give extra force to a word or phrase when saying it, especially to show that it is important: Shylock repeatedly emphasizes the word “bond” in his speech.